
OvationCXM
Orchestrate Seamless Customer Journeys with AI Power

OvationCXM is a Customer Experience Management (CXM) platform that helps businesses manage customer journeys, ecosystems, and AI. It provides tools to orchestrate customer relationships from beginning to end, connecting partners and AI to deliver smooth, AI-powered customer journeys. The platform offers features like designing and managing customer journeys in real-time, guiding CX across multiple providers, and embedding intelligence and automation. OvationCXM is used across various industries like Financial Services, Tech & Telecom, Healthcare, and Retail to drive deposits, retention, revenue, and personalized shopper experiences at scale.
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Features
- Real-time design and management of customer journeys
- Guidance for CX across multiple providers
- Embedded intelligence and automation
- Tools to supercharge CX delivery
- Remote support and field activation teams
Advantages
- Connects partners and AI for enhanced customer journeys
- Provides 360-degree customer views for holistic experiences
- Delivers AI insights and automations for improved CX
- Complements existing tech stacks as an orchestrator
- Boosts business outcomes with in-year ROI
Disadvantages
- May require training to fully utilize AI capabilities
- Complex for beginners without CXM experience
- Integration with existing systems may pose challenges
Frequently Asked Questions
-
Q:What is a CXM platform?
A:CXM stands for customer experience management, enabling companies to manage every interaction across a customer's lifecycle. -
Q:What makes OvationCXM's platform unique?
A:OvationCXM fills a gap in existing CX technology by orchestrating ecosystems, customer journeys, and AI for enhanced customer experiences. -
Q:What is the difference between CRM and CXM?
A:CRM manages sales and marketing stages, while CXM orchestrates customer relationships from beginning to end for greater retention and satisfaction. -
Q:How does CXM technology solve service governance challenges?
A:CXM provides full visibility into all interactions with customers through ecosystem connections, ensuring compliant CX delivery. -
Q:How does CXM fit into my existing tech stack?
A:OvationCXM complements existing tech stacks by unlocking customer information within ecosystem silos, applying AI intelligence, and removing friction for better business outcomes.
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