Letterdrop
Find warm leads you're missing today
Letterdrop is a social selling and intent data tool designed for GTM teams to find warm leads and close pipeline gaps efficiently. It helps users attract warm leads through automated nurture, thought leadership, and relevant content. With Letterdrop, users can engage with leads thoughtfully, post thought leadership content, and build trust with buyers to book more meetings. The tool offers easy setup, proven playbooks, and results within 30 days, making it a valuable asset for sales, demand gen, and RevOps teams.
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Features
- Automated nurture and outbound
- Relevant content from ICP buyers
- Thought leadership creation
- 1st Party Activity to CRM Sync
- ABM Automation Solutions
Advantages
- 3.8x booking rate vs cold outreach
- Attracts leads interested in you, competitors, and problems you solve
- Engages warm leads thoughtfully
- Helps build trust with buyers
- Adds low hanging fruit opportunities into prospecting
Disadvantages
- Requires 45 min setup
- May not be suitable for non-sales-led organizations
- Dependence on LinkedIn for prospecting
Frequently Asked Questions
-
Q:Who should use Letterdrop?
A:If you run LinkedIn ads or DM prospects, Letterdrop is probably a good fit. -
Q:Which industries are a best fit for this playbook?
A:Companies selling to buyers in Sales, Marketing, or HR, or to skeptical/technical buyers. -
Q:Why should my reps start social selling?
A:To focus outreach on low hanging fruit leads and improve engagement. -
Q:I'm worried my reps won't adopt it. What should I do?
A:Reps don't need to do much for prospecting; Letterdrop can be centrally managed.
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