AudioCodes VoiceAI Connect

AudioCodes VoiceAI Connect is a cloud-based platform that enables developers to build and deploy voicebots. It provides a range of features, including connectivity to any contact center or SIP trunk, support for any speech engine or bot framework, and the ability to reduce the cost of speech services by up to 40%. VoiceAI Connect is available as a fully managed service (Enterprise edition) and as a self-service SaaS solution (AudioCodes Live Hub) to support any deployment, integration, or regulatory needs.

Fibery is a no-code work and knowledge management hub that connects structured data (e.g. tables, kanban boards) with unstructured data (e.g. documents) to provide a single source of truth for teams. It offers a range of features including custom fields, databases, and relations, as well as powerful reporting and analytics capabilities. Fibery is designed to be flexible and customizable, allowing teams to map their processes and workflows in a way that suits them best.

DocuSign is an electronic signature and contract lifecycle management company. It offers a suite of applications designed to help businesses of all sizes create, commit to, and manage agreements. DocuSign's Intelligent Agreement Management (IAM) platform leverages AI and integrates with existing business platforms to transform how businesses manage agreements. DocuSign's products and services include eSignature, contract lifecycle management, document generation, web forms, electronic notarization, multi-channel delivery, APIs, and platform services.

Remko.online is an AI-driven document drafting application that offers solutions for various tasks such as due diligence, ebook creation, info reports, legal questions, and more. It leverages AI technology to streamline document management, enhance legal writing, and revolutionize office operations. Users can easily draft documents by selecting the document type, adding a filename, choosing the language, and following a simple filling form. The application provides examples and warnings for best results and allows users to log in with their Gmail account to access the drafted documents. Additionally, Remko.online offers AI-driven language solutions and consultation services to help businesses stay competitive in the digital age.

Astra is a universal API for LLM function calling that supercharges LLMs with integrations using a single line of code. It allows users to conveniently leverage function calling in LLMs with over 2,200 integrations, manage authentication profiles, import tools easily, and enable function calling with any LLM. Astra replaces JSON with a type-safe UI, making integration management simpler. The application extends the capabilities of LLMs without altering their core structure, offering a seamless layer of integrations and function execution.

ContractReader is an audit tool designed to simplify the process of reading and understanding smart contracts. It offers features such as syntax highlighting, testnet support, live onchain values, code comparison in-browser, GPT-4 security reviews, and more. Users can enter a contract address or Etherscan URL to access these functionalities. The tool supports various networks like Mainnet, Goerli, Sepolia, Optimism, Polygon, Arbitrum, and BNB Smart Chain. ContractReader aims to make crypto contracts more accessible and comprehensible for users, providing a user-friendly interface for contract analysis.

Kel is an AI Assistant designed to operate within the Command Line Interface (CLI). It offers users the ability to automate repetitive tasks, boost productivity, and enhance the intelligence and efficiency of their CLI experience. Kel supports multiple Language Model Models (LLMs) including OpenAI, Anthropic, and Ollama. Users can upload files to interact with their artifacts and bring their own API key for integration. The tool is free and open source, allowing for community contributions on GitHub. For support, users can reach out to the Kel team.

StreamDeploy is an AI-powered cloud deployment platform designed to streamline and secure application deployment for agile teams. It offers a range of features to help developers maximize productivity and minimize costs, including a Dockerfile generator, automated security checks, and support for continuous integration and delivery (CI/CD) pipelines. StreamDeploy is currently in closed beta, but interested users can book a demo or follow the company on Twitter for updates.

WellyBox is an AI-powered platform designed to help individuals and businesses organize receipts and invoices efficiently. With advanced AI technology, WellyBox automates the collection, analysis, and integration of financial documents from various sources, streamlining the process of managing expenses and improving overall financial operations. The platform offers features such as receipt scanning, automatic data extraction, integration with accounting software, and secure storage of receipts. WellyBox is a comprehensive solution for businesses looking to simplify their receipt management and enhance productivity.

AdminIQ is an AI-powered site reliability platform that helps businesses improve the reliability and performance of their websites and applications. It uses machine learning to analyze data from various sources, including application logs, metrics, and user behavior, to identify and resolve issues before they impact users. AdminIQ also provides a suite of tools to help businesses automate their site reliability processes, such as incident management, change management, and performance monitoring.

Trust Stamp is a global provider of AI-powered identity services offering a full suite of identity tools, including biometric multi-factor authentication, document validation, identity validation, duplicate detection, and geolocation services. The application is designed to empower organizations across various sectors with advanced biometric identity solutions to reduce fraud, protect personal data privacy, increase operational efficiency, and reach a broader user base worldwide through unique data transformation and comparison capabilities. Founded in 2016, Trust Stamp has achieved significant milestones in net sales, gross profit, and strategic partnerships, positioning itself as a leader in the identity verification industry.

Escape is a dynamic application security testing (DAST) tool that stands out for its ability to work seamlessly with modern technology stacks, test business logic, and help developers address vulnerabilities efficiently. It offers features like API discovery and security testing, GraphQL security testing, and tailored remediations. Escape provides advantages such as high code coverage improvement, fewer false negatives, time-saving benefits, and application risk reduction. However, it also has disadvantages like the need for manual code remediations and limited support for certain security integrations.

LlamaIndex is a framework for building context-augmented Large Language Model (LLM) applications. It provides tools to ingest and process data, implement complex query workflows, and build applications like question-answering chatbots, document understanding systems, and autonomous agents. LlamaIndex enables context augmentation by combining LLMs with private or domain-specific data, offering tools for data connectors, data indexes, engines for natural language access, chat engines, agents, and observability/evaluation integrations. It caters to users of all levels, from beginners to advanced developers, and is available in Python and Typescript.

IntelleWings is an advanced AML/CFT compliance solution that offers a suite of products for sanction screening, PEP screening, adverse media screening, and transaction monitoring. Powered by AI and Deep Tech, IntelleWings provides cutting-edge technology to help businesses detect fraud and simplify their CDD process. The platform is designed to meet the AML/CFT requirements of various industries, including banks, insurance companies, e-commerce platforms, and more. With a global database and automated reports, IntelleWings offers a seamless and efficient experience for users.

Dost is an AI-powered platform that automates the management of invoices and delivery notes. It offers solutions for creating, customizing, and managing supplier portals, capturing and collecting documents automatically, extracting necessary information, automating reconciliation of invoices, delivery notes, and orders, creating and modifying automatic approval workflows, and integrating data sources and ERPs. The platform also provides resources such as a blog, webinars, newsletters, success stories, and ebooks. Dost aims to streamline financial department processes by digitizing invoices and delivery notes, reducing administrative costs, eliminating human errors, and providing visibility and control through a single platform.

Invoice Detector is an AI-powered application designed to streamline invoice management by automatically fetching invoices from emails and subscriptions. It offers features such as auto invoice collection, spend optimization notifications, and expense reports. The application provides users with clarity and control over their expenses through easy-to-understand reports and smart notifications. Invoice Detector ensures data security by encrypting all data and offers different pricing plans to cater to various needs. With a user-friendly interface and AI agents, the application simplifies the process of tracking expenses and managing invoices.

QuestWiz is an AI-powered customer support agent designed for small and medium-sized businesses. It provides a personalized AI assistant that learns from your website and files to become an expert on your business within minutes. The tool enables you to instantly answer visitor's questions 24/7 without the need for AI or coding expertise. QuestWiz allows you to create a unique AI chatbot that matches your business branding and provides spot-on answers with your brand's personality. It helps automate common customer questions, offers self-service options, and ensures your customers receive assistance round the clock.

Automatic Chat is a powerful AI chatbot that can be trained on your website's data to answer customer questions and handle support requests. It is easy to use and has a variety of features that make it a valuable tool for any business. With Automatic Chat, you can save time and money on customer support, and improve the customer experience on your website.

BrightBot is an AI-powered chatbot for websites. It helps businesses automate customer service, generate leads, and increase sales. BrightBot is easy to use and integrates with a variety of platforms. It is a powerful tool that can help businesses of all sizes improve their customer service and marketing efforts.

GPT AI Power is a comprehensive AI plugin for WordPress that uses advanced technologies like GPT-3.5, GPT-4, and DaVinci to generate customizable content, images, forms, and more. Its features include an AI-powered Content Writer, Image Generator, ChatGPT for chatbot creation, WooCommerce integration, Embeddings, and more. With AI Power, you can optimize your content for search engines, experiment with GPT models using the Playground, and take advantage of its support for 40 languages.

UseChat is a powerful all-in-one solution for creating custom chatbots trained on your website content, which you can then embed into your website or app. Once trained, your custom ChatGPT chatbot can be embedded in your website or app. If they need more help, seamlessly handover to regular human live chat in the same platform. Help users find the answer they need instantly with a chatbot that understands your website and products. See your visitors chatting with your chatbot in realtime. Browse all historical conversations. Set a custom chatbot welcome message for visitors. Get advanced and even customize the prompt. Customize the chatbot icon, colors and theme to your brand. Getting started with UseChat is simple. Just enter your website URL, customize your chatbot's style and click "Train chatbot". In a few minutes it will have been trained on your entire website, and ready to embed on your website and answer any questions your users have.

Owlbot is an AI-powered chatbot that integrates and interprets data from various sources. It simplifies data analysis and presents insights in a user-friendly format, allowing you to make informed decisions. Owlbot can handle large volumes of data and supports 95 languages. It can be embedded on your website or used via API. Owlbot is designed to be user-friendly and intuitive, making complex data analysis accessible to everyone, regardless of their data expertise.

Chatling is a no-code AI chatbot builder that empowers businesses to create custom chatbots without the need for coding expertise. With Chatling, businesses can train chatbots on their own data, customize them to match their brand, and add them to their website in minutes. Chatling's chatbots can answer customer queries instantly, resolve issues accurately, and provide 24/7 support, leading to increased customer satisfaction, reduced customer support workload, and cost savings.

ChatCube is an AI-powered chatbot maker that allows users to create chatbots for their websites without coding. It uses advanced AI technology to train chatbots on any document or website within 60 seconds. ChatCube offers a range of features, including a user-friendly visual editor, lightning-fast integration, fine-tuning on specific data sources, data encryption and security, and customizable chatbots. By leveraging the power of AI, ChatCube helps businesses improve customer support efficiency and reduce support ticket reductions by up to 28%.

DigitalGenius is an AI-powered customer service platform designed specifically for e-commerce businesses. It offers a range of features to help businesses automate customer interactions, resolve issues quickly and efficiently, and improve the overall customer experience. DigitalGenius seamlessly integrates with existing e-commerce platforms and shipping carriers, allowing businesses to manage customer inquiries and orders from a single platform. The platform's AI capabilities enable it to understand customer intent, generate personalized responses, and provide proactive support. DigitalGenius is trusted by leading brands such as On, Air up, and Waterdrop, and has helped them improve customer satisfaction, reduce costs, and scale their operations.

ChatNode is a powerful AI chatbot builder that helps businesses create next-generation chatbots that know everything about their business. With ChatNode, businesses can feed their chatbot all of their knowledge base in minutes, train the bot on any URLs or offline documents, and embed the bot anywhere on their website, in a pop-up chat, or on SLACK. ChatNode is packed with cutting-edge features, including live agent handoff, complete customization of the bots to match your brand, multiple data sources, fast and user-friendly testing and deployment, custom prompts, API access, SLACK integration, and support for 95 languages. ChatNode is also GDPR compliant and offers affordable pricing plans for startups and scale-ups.

Store Copilot is an AI-powered shopping assistant that helps brands create personalized customer experiences. It allows businesses to create a branded AI assistant that can answer customer questions, provide product recommendations, and help with other tasks. Store Copilot is designed to be easy to use and integrate with Shopify stores. It is also backed by a team of experts who can help businesses get the most out of the platform.

Alltius is a platform that allows users to build and deploy AI assistants for sales and support teams. The platform provides a variety of tools and features to help users create assistants that are accurate, secure, and easy to use. Alltius's assistants can be used to automate a variety of tasks, such as answering customer questions, generating leads, and scheduling appointments. The platform also includes a library of pre-built skills that can be used to add functionality to assistants.

RAVATAR is a comprehensive platform that seamlessly integrates various AI services, including AI Voice, AI Avatars, Conversational AI, and more. By leveraging cutting-edge artificial intelligence and no-code/low-code technologies, RAVATAR focuses on creating holistic, customized solutions designed to enhance online presence, boost user engagement, optimize operational efficiency, and significantly improve customer experience for its clients.

WizAI is a tool that allows users to use ChatGPT in WhatsApp and Instagram. It is powered by OpenAI and provides features such as text and voice chat, image and video recognition, and more. WizAI is used by over 15,000 people daily and has received over 15,000 messages. It is a popular tool for people who want to use AI in their daily lives.

LiveChat is a complete customer service platform that delights your customers and fuels your sales. It offers a range of features to help businesses provide excellent customer support, including live chat, chatbots, and a knowledge base. LiveChat is trusted by over 37,000 companies worldwide and has a proven track record of helping businesses improve customer satisfaction, increase sales, and reduce support costs.

Babble AI is a platform that allows users to create chatbots without writing any code. The platform provides a variety of features, including the ability to create personalized conversations, custom development, analytics and reporting, and real-time customer support. Babble AI is designed to help businesses improve their customer experience, generate leads, and accelerate sales.

SupportAgent.ai is an AI-powered support agent that helps businesses automate their customer support conversations. It uses GPT-4, OpenAI's most advanced AI model, to quickly and accurately draft email replies. SupportAgent.ai learns from your previous replies and help docs to provide personalized and relevant responses. It can also filter by tags to ensure that the right answers are given to the right customers.

Dasha is a conversational AI-as-a-service platform that allows developers to embed realistic voice and text conversational capabilities into their apps or products. With a single integration, developers can create smart conversational apps for web, desktop, mobile, IoT, and call centers. Dasha's declarative programming language, DashaScript, makes it easy to design complex real-world conversations that pass a limited Turing test. Developers can use Dasha to automate call center conversations, recreate the Google Duplex demo, or create no-code GUIs for their users. Dasha's platform is flexible and can be integrated with any platform or programming language. It also offers a free tier for builders and testers.

Meya is a chatbot platform that allows users to build and launch custom chatbots. It provides a variety of features, including a visual flow editor, a code editor, and a variety of integrations. Meya is designed to be easy to use, even for non-technical users. It is also highly extensible, allowing users to add their own custom code and integrations.

Certainly is an all-in-one chatbot platform designed for e-commerce businesses. It offers a range of features to enhance customer experience, including AI-powered product recommendations, automated support ticket resolution, and data collection. Certainly is trusted by leading global brands and has a proven track record of boosting average order value, deflecting support tickets, and collecting valuable customer data.

Riku is a no-code platform that allows users to build and deploy powerful generative AI for their business. With access to over 40 industry-leading LLMs, users can easily test different prompts to find just the right one for their needs. Riku's platform also allows users to connect siloed data sources and systems together to feed into powerful AI applications. This makes it easy for businesses to automate repetitive tasks, test ideas rapidly, and get answers in real-time.

Fini is a customer support AI chatbot that helps businesses resolve customer queries, increase retention, revenue, and activation. It integrates with various platforms like Zendesk, Slack, and Discord, and can be customized to match the tone and character of the business. Fini uses machine learning to learn from customer interactions and improve its responses over time. It offers features such as seamless human routing, multi-channel deployment, and feedback-based learning.

Edward is a conversational AI platform that helps businesses automate customer service, sales, and marketing tasks. It uses natural language processing and machine learning to understand customer intent and provide personalized responses. Edward can be integrated with a variety of business applications, including CRM, help desk, and e-commerce platforms.

Brainfish is an AI-powered customer support tool that helps businesses provide self-service support to their customers. It uses advanced AI to help customers find answers to their questions quickly and easily, reducing the need for human support. Brainfish also provides businesses with insights into customer concerns, helping them improve their knowledge base content and provide better support.

Medallia is a real-time text analytics software that empowers organizations to derive actionable insights from customer interactions. With a focus on omnichannel analytics, Medallia's AI-powered platform enables users to identify emerging trends, prioritize key insights, and drive real-time actions. By leveraging natural language understanding and out-of-the-box topic models, Medallia offers customizable KPIs and scalable text analytics solutions for various industries. The platform aims to transform unstructured data into actionable insights to enhance customer and employee experiences.

LazyApply is an AI-powered job search tool that automates the job application process across various platforms like Linkedin, Indeed, and Ziprecruiter. It saves users hundreds of hours by streamlining applications through advanced AI job search algorithms and personalized autofill features. With LazyApply, users can apply to multiple jobs with a single click, send smart referral emails, and track all applications and emails in real-time through an analytics dashboard. The tool offers different plans to cater to different needs, with a 30-day money-back guarantee. Thousands of users have successfully automated their job search using LazyApply, resulting in increased interview chances and job offers.

Emotion Logic Ltd is an AI-powered emotion intelligence application that redefines how businesses understand emotions by analyzing genuine vocal biomarkers beyond words and sentiment analysis. The technology detects stress, confidence, honesty levels, and intent in voice, while AI provides context and insights to help organizations make fair, data-driven, and human-centric decisions. Emotion Logic offers voice-based data for deeper insights and better outcomes, creating optimal experiences for clients and employees across various industries.

AIJ is an AI tool designed to simplify the job application process by automating tasks such as job searching, application submission, and answering frequently asked questions. Users can save time and energy by letting AIJ handle these tasks efficiently. The tool also allows users to correct AI mistakes and save common questions for AI to answer. With affordable pricing plans and user-friendly features, AIJ aims to streamline the job application experience for individuals seeking employment opportunities.

Blink AI is an AI-powered gift shop and shopping assistant that helps users find the perfect gifts for various occasions and purposes. The platform offers a wide range of products, from gifts for her, him, and kids to kitchen essentials, smart home gadgets, fitness & wellness items, and more. Users can shop by occasion, compare products, access buying guides, and explore a curated selection of travel essentials. With personalized recommendations and product comparisons, Blink AI aims to simplify the gift-giving and shopping experience for users.

Foreva AI is a restaurant voice AI application that ensures every order is accurately captured, handles calls 24/7, and can work standalone or integrate with existing POS systems. It offers voice AI support in English and Spanish, enterprise-scale volume handling, and a complete solution for independent restaurants. With a focus on order accuracy, seamless integration with Square POS, and real results from actual restaurants, Foreva AI aims to streamline order management and increase revenue for restaurant owners.

Fullpath is an AI-powered Customer Data Platform (CDP) designed specifically for auto dealerships. It helps dealers organize and activate their data to create hyper-personalized customer experiences, optimize marketing campaigns, and improve sales performance. Fullpath offers features such as Data Management, Campaign Management, Data Activation, Digital Advertising, Website Engagement, VIN-Specific Ad Campaigns, Equity-Based Campaigns, and more. The platform leverages AI technology to provide deep audience segmentation, identity resolution, and powerful automations for targeted marketing. Fullpath aims to revolutionize automotive retail by integrating AI into dealership operations and enhancing customer engagement.

Bestflights.ai is an AI-powered flight booking tool that helps users find the best flight deals quickly and efficiently. By leveraging artificial intelligence algorithms, the application searches through a vast database of flights to provide users with personalized recommendations based on their preferences and budget. With a user-friendly interface, Bestflights.ai simplifies the flight booking process, saving users time and money. Whether you're looking for a last-minute flight or planning a trip in advance, Bestflights.ai is your go-to platform for hassle-free flight bookings.

The website is an online platform called Kaostogel that offers Toto Slot and Slot777 gacor games using a server from Thailand. It provides a secure and comfortable gaming experience with high-quality video slot spins. Kaostogel features a variety of games with high RTP slots, increasing players' chances of winning jackpots daily. Users can join the official Kaostogel slot community for entertainment and maximum profits. The platform also offers customer service, assistance with purchases, international product policies, and returns. Payments can be made through banks, e-wallets, and QR codes. Kaostogel is a popular choice for online gaming enthusiasts seeking a fun and rewarding experience.

VOC AI is an AI-powered platform that offers unified customer experience management solutions. It combines customer insights with Solvea-AI agent excellence to provide E-commerce businesses with tools for customer support, Amazon product research, and sales trend analysis. The platform aims to drive customer growth and retention by delivering instant 24/7 support and helping businesses find profitable products to scale their operations.

Gestualy is an AI application that measures and improves customer satisfaction and mood quickly and easily through gestures. It offers touchless interaction with customers, generates valuable statistical reports, and ensures data protection and privacy compliance. Gestualy uses AI and computer vision techniques to infer customer data such as age, gender, and emotions in real-time. It provides different pricing plans for events of varying sizes, making it suitable for businesses and events of all scales.

HeardThat is a smartphone application that leverages AI technology to assist users in hearing speech more clearly in noisy environments. By separating speech from background noise, HeardThat helps individuals with varying levels of hearing ability to participate in conversations with confidence and ease. The app works with existing Bluetooth earbuds or hearing aids, eliminating the need for additional devices. HeardThat aims to address the common complaint of struggling to hear in noisy settings, reducing exhaustion and frustration that may lead to social isolation.

RideAI is a website that offers services related to ride-sharing and transportation. It provides a platform for users to book rides, track their drivers, and manage their transportation needs efficiently. The website aims to enhance the overall ride-sharing experience by offering a user-friendly interface and reliable service.

Personalized.energy is an AI-powered online platform that offers personalized electricity plans tailored to individual needs and lifestyles. The platform simplifies the process of finding the best energy solutions by utilizing an AI-powered search engine to compare and match users with the most suitable plans based on their location and usage profile. By eliminating the need for manual research and comparison, Personalized.energy aims to provide a stress-free experience for users looking to navigate the complexities of the energy market.

Anima is a virtual AI friend and companion application available on Android and iOS platforms. It allows users to engage in friendly chats, roleplay scenarios, and enhance their communication and relationship skills through interactions with the AI. The app aims to provide a unique and personalized experience for users seeking companionship and skill development in a virtual setting.

PolitePost.net is an AI tool that specializes in rewriting emails to make them more professional. The website offers a chatbot powered by AI to help users refine their language for workplace communication. Users can quickly and easily improve their emails with the assistance of AI technology, ensuring that their messages are polished and suitable for professional settings.

Wizu is an AI-powered platform that offers conversational surveys to enhance customer feedback. It helps businesses collect meaningful feedback, analyze AI-powered insights, and take clear actions based on the data. The platform utilizes AI technology to drive engagement, deliver better response rates, and provide richer insights for businesses to make data-driven decisions.

Krisp is an AI meeting assistant application with built-in noise cancellation that offers features like AI note-taking, voice notes, memo recording, transcription, accent conversion, meeting recording, meeting summary, AI call center support, voice translation, agent assist, and AI voice SDK. It helps users to have smarter meetings with transcripts, summaries, and action items, providing bot-free recording, noise cancellation, and natural accents. Krisp also offers features like AI meeting notes, CRM sync, agenda suggestions, recording presets, on-time notifications, multilingual support, centralized action items, and in-person meeting support. The application aims to streamline note-taking, save time during meetings, and boost overall efficiency.

Saara Inc is an AI tool for eCommerce that focuses on maximizing profits by leveraging AI-powered automation and smart agents. The platform offers solutions to reduce returns, cut costs, boost loyalty, and increase profits for online stores. By improving loyalty, reducing expenses, and streamlining processes with smart automation and AI agents, Saara Inc enables businesses to achieve sustainable growth and long-term profitability.

Smartwithpoints.co.uk is a website that focuses on rewarding users with points for various online activities. Users are required to verify their human identity before proceeding. The site emphasizes security by reviewing the connection and enabling JavaScript and cookies for a seamless experience. Powered by Cloudflare, the platform ensures performance and security for its users.

AI-Responder for HostAway is an AI-powered Chrome extension that significantly reduces writing time by providing automated responses based on property-specific knowledge documents, guest data, and previous chat history. The tool utilizes advanced AI models like OpenAI GPT-4o and GPT NeoX 20B to generate high-quality responses that mimic human-like interactions. With a focus on enhancing guest communication and streamlining response processes, AI-Responder for HostAway aims to revolutionize customer service in the hospitality industry.

The website is currently unavailable, indicating that the store is temporarily closed and awaiting restoration by the store owner. It seems to be a simple e-commerce store that is not operational at the moment.

MagicForm AI is an AI-powered tool that transforms traditional contact forms into intelligent conversational agents, providing businesses with a 24/7 AI salesperson. It offers easy installation, training, instruction, trust monitoring, deployment, and follow-up features to enhance customer interactions. MagicForm AI is designed to help businesses automate and streamline their customer engagement processes, leading to improved conversions and customer satisfaction.

The website offers an AI-powered Resignation Letter Generator that helps users create professional resignation letters in minutes. Users can input details about their job and circumstances, and the AI tool generates a tailored resignation letter. The platform emphasizes the importance of a well-written resignation letter in maintaining professional relationships, providing clarity, securing positive references, and aiding in a smooth transition. It aims to simplify the process of crafting a resignation letter and save users time and effort.