Sturdy

Sturdy is an AI application designed for B2B businesses to drive insights and actions that improve business performance and revenue retention. It provides product insights, sentiment trends, account-based summaries, and custom signals. Sturdy offers automations, AI readiness assessment, and turnkey deployment for customer intelligence. The application ensures privacy, security, and compliance-first mindset in data integration and collection. Sturdy converts unstructured customer interactions into actionable data for decision-making and forecasting.

Feedback is an AI-powered platform designed to unlock unparalleled insights from customer feedback for businesses, particularly in the hotel industry. The platform offers comprehensive hotel analysis and trend discovery through AI-driven review analysis, helping businesses cut costs while improving customer satisfaction. Feedback provides interactive AI conversations, automated personalized responses, and advanced competitive analysis to enhance service quality, communication efficiency, and strategic advantage. With Feedback, businesses can transform customer reviews into actionable information, elevate customer experiences, and drive business growth through smart data-driven strategies.

Redtiger.ai is an AI-powered platform designed to provide advanced solutions for various industries. The platform leverages artificial intelligence and machine learning algorithms to offer predictive analytics, data insights, and automation capabilities. Redtiger.ai aims to streamline business processes, enhance decision-making, and drive innovation through cutting-edge technology.

ConvoZen.AI is a leading AI-driven conversational intelligence platform that provides businesses with insights and tools to improve their customer interactions. The platform offers a range of features, including AI-powered insights and key moment identification, conversation sentiment analysis, automated compliance audit, agent performance management, and custom reports and analytics. ConvoZen.AI integrates with enterprise CRM, emails, and other systems to provide real-time alerts and actionable insights. The platform is designed to help businesses improve sales, customer experience, compliance, and agent performance.

Tactic is an AI-powered platform that provides generative insights and solutions for customers by leveraging AI technology to generate target accounts unique to businesses and new customer insights from various data sources. It offers features such as no-code custom AI builder, process automation, multi-step reasoning, model agnostic data import, and simple user experience. Tactic is trusted by hypergrowth startups and Fortune 500 companies for market research, audience automation, and customer data management. The platform helps users increase revenue, save time on research and analysis, and close more deals efficiently.

Cape is an AI tool that offers solutions for sales, customer service, personalized marketing, KYC, and third-party risk management. It provides agentic search, workflow automation, and knowledge retrieval to enhance productivity and efficiency. Cape ensures data security with comprehensive user and data permissions. The platform leverages AI to streamline business processes and improve decision-making through insights retrieval.

Heatseeker is an AI-powered market experimentation tool that helps businesses predict customer preferences, conduct feature tests, and generate value propositions. It enables users to answer critical growth questions about market, audience, and product features through AI-powered experiments. Heatseeker provides insights into market trends, competitor analysis, and helps in making data-driven decisions. The platform offers curated recommendations, competitive intelligence, and continuous testing for refining strategies. It automates ad campaign generation, data collection, and provides recommendations for launching new products. Heatseeker is designed to help businesses optimize their marketing efforts and improve their product offerings.

Coho AI is a Customer Journey Optimization & Retention Management System that helps businesses maximize revenue by personalizing user experiences. The AI tool uses data analysis, intelligent segmentation, and personalized journeys to drive growth and engagement. Coho AI simplifies the process of understanding user needs and struggles at scale, empowering growth managers to focus on driving growth effectively. The tool offers transformative benefits such as no-code setup, real-time action, and smart automation for boosting retention, conversions, and lifetime value.

Viable is an AI-driven platform that provides actionable insights from qualitative data. It effortlessly transforms raw data into valuable information using AI technology. The platform offers integrations with various tech stacks and transparent pricing options to meet user requirements. Viable is designed to help businesses improve customer experience, boost employee engagement, enhance marketing strategies, prioritize product management actions, and conduct efficient research with the help of AI.

ChainFuse is an AI-powered customer analytics tool designed for support-focused teams. It helps businesses track trends, receive critical alerts, and gain weekly insights to minimize churn and enhance user satisfaction. By unifying siloed customer data and leveraging AI storytelling, ChainFuse enables users to visualize real-time trends, identify leads, and prevent negative experiences that could lead to customer churn and revenue loss. The tool supports multiple external sources, offers AI-powered insights, sentiment analysis, recurring issue detection, and generates comprehensive reports for seamless team collaboration.

PageWise AI is an AI application that provides instant insight into Confluence data by turning tedious searches and repetitive questions into intuitive AI-powered conversations directly in Slack. It offers effortless integration with Slack and Confluence accounts, eliminates the need for sifting through pages, reduces repetitive queries, connects hidden insights within Confluence pages, boosts communication, and scales with business needs. PageWise AI offers flexible pricing plans catering to different team sizes and requirements, with the option for custom integrations, data sources, and self-hosted solutions for enterprise users.

Klaviyo is an AI-powered Email Marketing, SMS, and Marketing Automation Platform that helps businesses create personalized customer experiences across various channels. It offers tools for segmentation, flows, campaigns, reporting, and more to enhance customer interactions and drive growth. Klaviyo's unified data platform leverages AI-driven insights to guide marketing strategies and improve customer engagement. With over 350 integrations, Klaviyo provides a comprehensive solution for brands to connect with customers seamlessly and boost sales.

Nektar is an AI-driven GTM automation platform that offers comprehensive control over customer data synchronization, including contacts, opportunity contact roles, GTM activities, and activity insights. It helps in matching sales processes and security needs efficiently. Trusted by high-performing global revenue teams, Nektar enables users to build more pipeline, win deals faster, and renew and expand customers. The platform leverages AI to transform buyer data at scale, providing visibility into buying groups, meeting quality, and contact roles. Nektar is designed to enhance customer success journeys, drive better renewal outcomes, and improve pipeline inspection using high-quality engagement data.

DataHawk is an eCommerce analytics platform powered by AI that helps users optimize their eCommerce operations from A to Z. It provides competitive intelligence, performance analysis, conversion optimization, sales growth, brand image protection, traffic generation, and more. DataHawk offers automated data collection, composable analytics, AI-powered productivity, integrations, exclusive datasets, and professional services. The platform empowers users with end-to-end visibility, comprehensive marketplace data, flexibility, control over operational data, and expert support. With AI capabilities, DataHawk automates data collection, detects anomalies, generates recommended actions, and augments productivity. The platform enhances revenue, RoAS, and time savings for users, supported by dedicated experts and customer success stories.

AppsFlyer is an AI-powered platform that focuses on customer experience, engagement, and deep linking. It offers a comprehensive suite of measurement tools to track actions on mobile, web, and CTV, optimize creative performance using AI, and analyze marketing analytics. The platform helps businesses understand their mobile marketing ROI, prove the value of marketing campaigns, and boost revenue through exceptional customer experiences. AppsFlyer also provides solutions for audience segmentation, fraud protection, data collaboration, and partner marketplace integration. With a strong emphasis on privacy and security, AppsFlyer enables users to create personalized, contextual experiences that drive user acquisition, retention, and revenue.

Surfsite is an AI application designed for SaaS professionals to streamline workflows, make data-driven decisions, and enhance productivity. It offers AI assistants that connect to essential tools, provide real-time insights, and assist in various tasks such as market research, project management, and analytics. Surfsite aims to centralize data, improve decision-making, and optimize processes for product managers, growth marketers, and founders. The application leverages advanced LLMs and integrates seamlessly with popular tools like Google Docs, Jira, and Trello to offer a comprehensive AI-powered solution.

The website offers a personalized GPT service that simplifies AI-powered Twitter conversations. Users can easily engage in conversations on Twitter with the help of this tool. The service is designed to enhance user experience and streamline communication on the platform. It is built with Vercel and NextJS technologies, ensuring a seamless and efficient performance.

functime is an AI tool designed for time-series machine learning at scale. It provides a comprehensive set of functions and resources for users to perform forecasting tasks efficiently. With features like scoring, ranking, and plotting functions, functime simplifies the evaluation process of thousands of forecasts simultaneously. Additionally, it offers an AI copilot feature to analyze and compare trends, seasonality, and causal factors in forecasts. The tool also includes detailed API reference documentation for seamless integration.

Troves AI is a complete creative writing platform that empowers writers to enhance their fiction writing journey from story concept to published success. The platform offers a range of powerful tools and features to help writers with trend data insights, creative writing assistance, publishing support, idea organization, visual creation, and promotional material design. With AI-powered agents and tools, writers can streamline their writing process and improve their storytelling skills. Troves AI aims to revolutionize the way writers plan, write, create, and promote their fiction work, all within a single platform.

Trends Critical is an AI text generation SaaS application that leverages trends to create content. The tool uses artificial intelligence to analyze current trends and generate text based on the insights. Users can access the application through their browser and create engaging content effortlessly. With a focus on trend-based content creation, Trends Critical helps users stay ahead in the digital landscape by providing valuable insights and generating relevant text for various purposes.

The website is a platform that offers backend automation services for various applications. Users can describe the desired functionality of their backend in a few sentences and access features like a todo list, Reddit trending, random Pokemon generator, Twitter clone, calendar backend, and Ethereum balance checker. The platform is currently experiencing rate limits due to heavy traffic, but users can explore the Gallery section in the meantime.

System Pro is a web application that requires JavaScript to be enabled in order to run. It offers various functionalities and tools to users, aimed at enhancing their online experience. The application is designed to provide a user-friendly interface and efficient performance for carrying out tasks and operations on the web.

Digital First AI 2.0 is an advanced AI application designed to help businesses transform their marketing operations by leveraging AI technology. The platform offers a range of features to streamline marketing processes, maximize ROI, and enhance collaboration. From data mining to strategy creation, Digital First AI empowers users to build personalized marketing strategies that scale with their ambitions.

Spot A Bot is an AI tool that estimates the number of bot accounts on Twitter by analyzing Twitter trends. It provides insights into the prevalence of bots on the platform by analyzing current and past trends from different countries. The tool uses a model with 10% accuracy to analyze a total of 142,686 accounts and 3.484 million tweets. Users can track trends, check for bot activity, and gain a better understanding of Twitter's ecosystem.

WaspGPT is an AI tool designed to assist users in the field of cryptocurrency. It provides advanced features powered by artificial intelligence to help users with various tasks related to crypto trading, analysis, and decision-making. The platform offers a user-friendly interface and cutting-edge technology to enhance the trading experience for both beginners and experienced traders.

The AI Book Title Generator is a powerful tool designed to help authors craft bestselling and engaging titles for their books. By leveraging AI technology and data-driven insights, the tool generates customized titles for every genre, optimizes titles for maximum discoverability, and enhances emotional engagement and market fit. It analyzes market trends, genre-specific keywords, and successful title formulas to ensure that the generated titles are primed for success. With a focus on boosting online visibility and capturing reader attention, the AI Book Title Generator is a valuable resource for authors looking to make a strong first impression with their book titles.

The website page text covers a wide range of topics related to technology, finance, AI, data science, and cryptocurrency. It includes articles on AI applications, blockchain technology, data analysis, and the impact of technology on various industries. The content is informative and caters to readers interested in staying updated on the latest trends in the tech world.

Catalyst is an AI-powered data analysis platform that enables users to leverage AI models for deep insights. Users can connect their data sources and let the AI models uncover patterns and trends. The platform also allows users to create custom templates for reusable analysis workflows, enabling the design and sharing of templates for common analysis tasks across organizations.

Pincites is an AI contract review tool designed for busy legal teams to streamline the contract review process. It offers automated redlining, suggestions, and trend analysis within Microsoft Word, helping legal professionals negotiate contracts faster and more efficiently. Pincites leverages AI to provide real-time feedback, learn user preferences, and identify patterns in contracts to enhance negotiation strategies.

Chaplin is a 100% free AI-based technical analysis tool that offers a wide range of features for stock market analysis. It provides tools for live market analysis, stock, forex, and crypto screening, stock and chart analysis, sentiment analysis, trend prediction, price forecasting, and various strategy simulations. Users can access advanced stock analysis tools, stock scanners, time series analysis, and more. Chaplin also includes tools for portfolio optimization, earnings calendar tracking, financial analysis, investment calculation, and data visualization. The platform aims to assist professional traders with AI-driven insights and tools for making informed investment decisions.

The website is an AI tool called Price Prediction AI Robo Advisor, developed by Regulus Technologies. It provides cryptocurrency trading predictions and news updates. Users can access the platform in multiple languages and find information about various cryptocurrencies. The tool offers price predictions for popular cryptocurrencies like Bitcoin, Ethereum, and Ripple, along with customer support and company details.

SentimentWatch is an AI-powered tool that enables users to effortlessly monitor the latest financial sentiment in news articles. By leveraging artificial intelligence technology, SentimentWatch analyzes articles in real-time to provide users with valuable insights into the overall sentiment surrounding various companies and topics in the financial sector. Users can easily track sentiment scores, dates, pros, and cons of analyzed articles, allowing them to stay informed and make data-driven decisions in the fast-paced world of finance.

Dataku.ai is an advanced data extraction and analysis tool powered by AI technology. It offers seamless extraction of valuable insights from documents and texts, transforming unstructured data into structured, actionable information. The tool provides tailored data extraction solutions for various needs, such as resume extraction for streamlined recruitment processes, review insights for decoding customer sentiments, and leveraging customer data to personalize experiences. With features like market trend analysis and financial document analysis, Dataku.ai empowers users to make strategic decisions based on accurate data. The tool ensures precision, efficiency, and scalability in data processing, offering different pricing plans to cater to different user needs.

TalkVisions is a website that focuses on providing news and insights related to applications and technology. It covers a wide range of topics such as the impact of apps on daily life and business, new features in popular apps, and significant developments in the tech industry. The platform aims to keep users informed about the latest trends and innovations in the digital world.

Excel Bot is an AI assistant designed to help users work more efficiently with Excel and Google Sheets. It offers features such as converting formulas to text, saving time, and providing personalized assistance. Trusted by over 5000 happy customers, Excel Bot is a reliable tool for automating tasks and improving productivity in various business sectors. With Zigment AI technology at its core, Excel Bot ensures accuracy and effectiveness in handling data-related tasks.

Cohere is a customer support platform that uses AI to help businesses resolve tickets faster and reduce costs. It offers a range of features, including automated ticket resolution, personalized answers, step-by-step guidance, and advanced analytics. Cohere integrates with existing support resources and can be implemented quickly and easily. It has been used by leading companies to achieve industry-leading outcomes, including Ramp, Loom, Rippling, OpenPhone, Flock Safety, and Podium.

The Predict API is a powerful tool that allows you to forecast your data with simplicity and accuracy. It uses the latest advancements in stochastic modeling and machine learning to provide you with reliable projections. The API is easy to use and can be integrated with any application. It is also highly scalable, so you can use it to forecast large datasets. With the Predict API, you can gain valuable insights into your data and make better decisions.

WIRED Middle East is an AI application that covers a wide range of topics including technology, culture, science, gadgets, and business in the Middle East. It provides insightful articles and news on various subjects such as AI detectors, autonomous car racing, GPS attacks, brain-computer interfaces, and more. The platform aims to keep its audience informed about the latest developments in the tech and business world, with a focus on the Middle East region.

Aigency Labs is an AI-powered digital marketing and automation platform that helps businesses unlock their full potential in the digital space. Leveraging the latest advancements in artificial intelligence, the platform offers services ranging from video editing to content creation, all tailored to create compelling and personalized campaigns. With a focus on redefining video editing and content creation, Aigency Labs stands out by analyzing trends, consumer behavior, and market dynamics to craft content that elevates brand narratives. The platform's AI algorithms ensure that campaigns not only engage but also convert, making it a game-changer in the industry.

Marketing Dive is an AI-powered digital marketing news platform that provides industry professionals with the latest updates, trends, and insights in the marketing world. The platform covers a wide range of topics including social media, brand strategy, advertising, marketing technology, data/analytics, and content marketing. Marketing Dive offers daily newsletters, weekly updates, and in-depth articles to keep marketers informed and engaged with the rapidly evolving landscape of digital marketing.

ValueProp.Dev is an AI-powered tool that helps businesses create a Value Proposition Canvas by analyzing the company's description. The tool generates a detailed canvas consisting of Customer Jobs, Pains, Gains, Products and Services, Pain Relievers, and Gain Creators. It assists in identifying target customer needs, designing effective products or services, and improving the overall value proposition.

AI Perfect Assistant is an AI tool designed to assist users in various tasks such as generating PowerPoint slides, crafting documents in Microsoft Word, and replying to messages in Outlook & Teams. It offers over 40 AI tools to automate mundane business tasks, improve productivity, and enhance the quality of written content. The tool integrates seamlessly with Microsoft Office applications and messaging platforms to provide quick and efficient AI-powered solutions.

functime is an AI tool designed for time-series machine learning at scale. It provides a comprehensive set of functions and resources for users to perform forecasting tasks efficiently. With features like scoring, ranking, and plotting functions, functime simplifies the evaluation process of thousands of forecasts simultaneously. Additionally, it offers an AI copilot feature to analyze and compare trends, seasonality, and causal factors in forecasts. The tool also includes detailed API reference documentation for seamless integration.

Slideworks is a website offering strategy templates created by ex-McKinsey consultants. The platform provides high-end PowerPoint and Excel templates for creating world-class strategy presentations. Users can access templates for consulting proposals, business strategies, market studies, and more. Slideworks aims to streamline the process of creating professional presentations by offering proven frameworks, slide layouts, figures, and graphs. The templates are fully customizable, allowing users to adjust colors, fonts, and layouts to match their company's branding. The website also features a comprehensive library of slide layouts, templates, and consulting tools for various business needs.

Summarizely.org is a web-based application that provides users with the ability to summarize text quickly and efficiently. Users can input any text they want to summarize, and the tool will generate a concise and coherent summary in just a few seconds. The application is user-friendly and intuitive, making it easy for anyone to use, from students to professionals. With Summarizely.org, users can save time and effort by quickly extracting the key points from lengthy texts, enabling them to grasp the main ideas without having to read through the entire document.

ThirdAI is a production-ready AI platform designed for enterprises, offering a comprehensive solution for building AI applications without the need for extensive proof-of-concept cycles or manual fine-tuning. The platform provides enterprise-grade productivity tools, document search and retrieval, content creation, FAQ bots, customer live support, hyper-personalization, risk and compliance features, fraud detection, anomaly detection, and PII/sensitive data redaction. ThirdAI allows users to bring their business problems, apply them to data, and compose AI applications effortlessly. The platform supports no-code customization, turnkey deployment, and user engagement data for best-in-class accuracy.

Kupiks is a document processing API that helps users turn forms and documents into structured data automatically. By automating document processing, Kupiks eliminates the need for manual data entry, saving time and improving accuracy. The versatile API offers seamless integration and is designed to be user-friendly. Kupiks is currently running a beta program for professionals interested in testing and shaping the future of document automation.

ChatBA is a generative AI tool designed for creating slides. It utilizes AI technology to assist users in generating content for their presentation slides. Due to high demand, the tool is currently reaching account limits of the OpenAI API. Users can still explore example prompts that are cached on the platform. ChatBA aims to simplify the process of creating engaging and informative slides by leveraging the power of artificial intelligence.

PolitePost.net is an AI tool that specializes in rewriting emails to make them more professional and suitable for the workplace. Users can utilize the tool to refine their language and improve the overall quality of their emails. The website also features a chatbot available on ChatGPT Plus and Poe.com for further assistance in polishing emails.

Wizu is an AI-powered conversational survey platform that revolutionizes customer feedback collection. By leveraging artificial intelligence, Wizu offers insightful and actionable feedback through intelligent follow-up questions, enhanced engagement, and quality insights. The platform balances quantitative and qualitative feedback, providing users with a new approach to enhancing customer feedback. Wizu also offers AI-driven data analysis, transforming raw feedback into compelling stories and actionable intelligence, ultimately helping businesses make informed decisions and strategic improvements.

AdIntelli is an AI tool that helps users earn revenue from their AI Agent through in-chat ads. By leveraging advanced AI-driven monetization technology, AdIntelli maximizes the value of ad impressions across global ad networks, making it a prime channel for promoting AI applications. The platform offers seamless integration of ads into AI conversations, personalized user experiences, and no-code integration for quick setup.

Prooftiles is a platform designed to help businesses increase their conversion rate and average order value. It offers a suite of tools and features to optimize sales processes and enhance customer experience. With Prooftiles, businesses can access DocsLM to streamline document management and improve efficiency. The platform also provides pricing information, integrations with other tools, and valuable insights through its blog section.

Aicoachbud.com is a website that provides coaching services for personal development and career growth. The platform offers personalized coaching sessions with experienced professionals to help individuals achieve their goals and overcome challenges. With a focus on leveraging AI technology to enhance coaching effectiveness, aicoachbud.com aims to empower users with the tools and guidance needed to succeed in various aspects of their lives.

ChatCSV is a personal data analyst tool that allows users to upload CSV files and ask questions in a conversational manner. It generates common questions about the data, visualizes answers with charts, and keeps a chat history for reference. The tool is useful for industries like retail, finance, banking, marketing, and advertising to understand trends, customer behavior, and more.

Rawbot is an AI model comparison tool that simplifies the process of selecting the best AI models for projects and applications. It allows users to compare AI models side-by-side, understand their strengths and weaknesses, and make informed decisions. Rawbot supports a wide range of AI models and helps users optimize performance, identify customization opportunities, analyze cost and efficiency, and make informed decisions for successful outcomes in research, development, and business applications.

Hell's Pitching is an AI-powered assistant designed to help entrepreneurs refine their startup ideas by providing brutally honest feedback and insightful questions. It offers a unique approach to guiding and challenging founders in building successful startups. The tool allows users to pitch their ideas and receive side-splittingly funny roasts that lead to 'aha' moments and innovative insights. With a focus on no-nonsense critiques and humor, Hell's Pitching aims to transform startup ideas by providing wisdom and valuable feedback. The platform is free for all users, encouraging access to honest feedback for everyone.

Business Automated is an independent automation consultancy that offers custom automation solutions for businesses. They provide services to streamline processes and improve efficiency through the use of tools like GPT, Airtable, and more. The website also features tutorials and products related to automation.

The AI Lean Canvas Generator is an AI-powered tool designed to help businesses create Lean Canvas models quickly and efficiently. It utilizes artificial intelligence to generate Lean Canvas based on company descriptions, providing a strategic management and entrepreneurial tool for validating business models. The tool streamlines the process of summarizing key aspects of a business model, such as target market, value proposition, revenue streams, cost structure, and key metrics. Developed by Ash Maurya, the Lean Canvas Generator supports the Lean Startup methodology, enabling rapid experimentation and iterative development to reduce risk and uncertainty in the early stages of a business. It is a flexible and adaptable tool that can evolve with the company's business model over time.

Co-Founder AI is an AI-powered tool that accelerates startup success by providing well-structured business plans and actionable insights. It offers in-depth reports on essential aspects like viability, revenue opportunities, risks, user insights, and strategic frameworks. The tool utilizes data-driven insights from metrics, client feedback, and operational efficiencies to guide growth. It supports multiple languages and provides detailed technical specifications, market trends, sales techniques, and frameworks like Lean Canvas and AARRR for business planning and analysis.

Lenny Rachitsky is a website that offers valuable insights and resources for product managers and startup founders. It provides in-depth articles, guides, and interviews with industry experts to help professionals improve their product management skills and grow their startups. The platform covers a wide range of topics such as product strategy, user research, growth tactics, and team management. Lenny Rachitsky aims to be a go-to destination for anyone looking to excel in the field of product management and entrepreneurship.

Workverse is a comprehensive work application designed for teams to plan, execute, and track their work efficiently. It offers features such as real-time communication, high-quality video conferencing, task assignment and tracking, calendar synchronization, note and file sharing, team messaging, and workspace management. Workverse aims to streamline workflows, increase productivity, and foster collaboration among team members. With a focus on simplicity and effectiveness, Workverse is positioned as the future of productive work.

Tability is an AI-assisted goal-setting and tracking application designed to help individuals and teams set and achieve their objectives and key results (OKRs) efficiently. It offers features such as AI-assisted goal editing, tracking goals and milestones, reporting on-demand, full-company view of goals, initiatives and tasks tracking, and quick daily check-ins. Tability aims to automate reminders, improve engagement, and provide instant reporting to enhance productivity and accountability in achieving desired outcomes.

AppManager is an AI IT agent designed for startups to streamline app and user provisioning processes. With the power of AI, it offers affordable and effortless solutions for managing user subscriptions, permissions, payment methods, and more. The platform helps businesses focus on growth by simplifying IT tasks and providing insights into app subscription costs. AppManager aims to enhance efficiency, save time, and make data-driven decisions to optimize company spending.

WriteMyPrd is an AI tool designed to make writing Product Requirements Documents (PRDs) easier and more efficient. By leveraging ChatGPT Olvy 3.0, the tool speeds up feedback analysis by 10x, helping users generate PRDs with basic information and features. Users can utilize WriteMyPrd to kickstart their document creation process and receive guidance on defining requirements and incorporating user feedback.