BENlabs

BENlabs is an AI-powered marketing and product placement agency that specializes in influencer marketing, brand integration, and media buying. With over 15 years of experience, BENlabs offers advanced audience insights, strategic client success, and data-driven solutions to help brands grow and scale. The agency leverages AI algorithms to analyze brand audiences, competition, and relevant creators, providing tailored content strategies for maximum impact.

NoGood™ is a growth marketing agency based in NY, SF, and LA, offering a wide range of services including social ads, paid search, performance branding, SEO, content marketing, marketing analytics, and more. They have a team of experts who use multidisciplinary performance, content, and creative expertise along with robust proprietary analytics and AI tech to tackle growth challenges. NoGood focuses on industries such as SaaS, healthcare, fintech, B2B, and consumer, helping clients achieve significant revenue growth through tailored strategies and data-driven approaches.

evov.ai is an AI-powered marketing automation platform that helps businesses discover short video trends, leverage real-time social data analytics, and gain insights for content strategies. The platform offers features such as automated competitor analysis, real-time content analysis, creative content inspiration, tailored content strategy, and instant reporting. Users can plug in their brand information to receive customized recommendations and stay ahead of the competition. With evov.ai, businesses can streamline their marketing efforts, make data-driven decisions, and enhance their brand visibility.

OpenChat is an AI-powered marketing platform designed to help businesses of all sizes streamline their marketing efforts, optimize sales strategies, and unlock unparalleled growth opportunities. The platform offers a suite of tools including tailored marketing solutions, SEO optimization, social media mastery, product pricing optimization, ad optimization, email marketing, content generation, and market research. OpenChat's mission is to empower businesses with cutting-edge AI technology to transform the way they engage with their audience, enhance their online presence, and maximize their revenue potential.

Dicer.ai is a performance marketing SaaS platform that helps clients optimize their ad creatives and campaign strategies to drive more conversions. Our platform is built by expert marketers and powered by AI, bridging the gap between creative, analytics, and media buying.

Quizzly is an AI-powered platform that revolutionizes audience engagement and data insights for advertisers and publishers. It offers interactive quizzes and surveys to help businesses understand their audience better, drive conversions, and refine marketing strategies. With a patented quiz format and contextual quizzes, Quizzly delivers actionable insights that lead to real performance marketing results. Trusted by global brands and publishers, Quizzly is designed to enhance engagement, reduce bounce rates, and monetize effectively.

Bazaarvoice is an AI-driven influencer marketing platform that helps brands connect, manage, and measure creator collaborations. It leverages user-generated content (UGC) to enhance the consumer journey and omnichannel experience. The platform offers solutions for collecting content, driving conversion, amplifying content, optimizing strategy, and building loyalty. Bazaarvoice Affable.ai, a part of the platform, specializes in AI-driven influencer marketing solutions, enabling users to find and manage influencers seamlessly. The platform automates and consolidates creator management, provides insights on creators, and offers tracking and reporting capabilities.

The Keenfolks is an AI Marketing Agency providing AI solutions for global brands to enhance media efficiency and ROI. They offer AI-powered tools to optimize media campaigns, synthesize audience data, and provide actionable intelligence. The agency helps brands transform fragmented data into unified intelligence, collaborate effectively, and improve media performance. The Keenfolks work with multinational brands across various markets, offering services such as AI assessment, content generation, customer behavior prediction, personalization automation, and data-informed decision-making.

Meltwater is an AI-powered media intelligence platform that helps businesses gain competitive insights by analyzing media, social, and consumer trends. With a robust dataset and powerful AI capabilities, Meltwater empowers teams to uncover actionable insights for PR, marketing, and sales strategies. The platform offers tools for media monitoring, social listening, influencer marketing, and more, enabling users to make data-driven decisions and measure the impact of their efforts.

Dicer.ai is a performance marketing SaaS platform powered by AI, designed to optimize ad creatives and campaign strategies for clients. It provides superhuman insights and actionable recommendations to enhance digital advertising performance. The platform automates ad creation, targeting, launching, and optimization processes, bridging the gap between creative, analytics, and media buying. Dicer.ai offers comprehensive multi-modal analysis, deep insights into video and image content, precise copy scrutiny, audience targeting insights, and budget efficiency examinations.

ClevrAI is a comprehensive digital marketing platform that leverages artificial intelligence (AI) and data analytics to help businesses optimize their marketing strategies. It offers a suite of advanced tools, including AI-powered content creation, keyword research, social media analytics, and performance tracking. With ClevrAI, businesses can gain valuable insights into their marketing performance, identify areas for improvement, and make data-driven decisions to enhance their campaigns. The platform is designed to simplify and streamline digital marketing efforts, enabling businesses to achieve better results with less time and effort.

ryme.ai is an AI-driven influencer marketing platform based in India. It simplifies the process of influencer marketing by providing a platform to discover AI-matched creators, launch campaigns quickly, and track ROI efficiently. The platform offers features such as AI-powered creator discovery, streamlined workflow for content approval, data-driven insights for performance tracking, and the ability to run campaigns with full cost control. ryme.ai aims to empower brands and creators to connect through innovative influencer marketing solutions, ultimately transforming marketing strategies and achieving impactful results.

Shakespeare is an AI marketing expert that provides lightning-fast insights and data analysis to boost conversions, supercharge content creation, explore new audiences, and outperform competition by centralizing data. It offers hyper-personalized targeting, creative automation, real-time impact, AI model calibration, performance optimization, and seamless integrations. Shakespeare is designed to work 24/7 as your AI marketing co-pilot, making better-than-human decisions informed by data. It helps marketers optimize campaigns, uncover hidden segments, and scale fast with cognitive, data-driven AI models.

Sojern is a travel marketing platform that provides data-driven solutions to help businesses in the travel industry reach and engage their target audience. The platform offers a range of features, including audience segmentation, campaign optimization, and performance tracking. Sojern's AI-powered technology helps businesses make informed decisions about their marketing campaigns and maximize their return on investment.

Lillian is an AI-powered influencer marketing assistant that provides deep insights into target users, brand collaboration analysis, and successful marketing strategies. It helps convert followers into customers by delivering creator insights and strategies through conversation at a fraction of the cost compared to competitors. Lillian streamlines workflow by offering features like creator identification, partnership facilitation, real-time social media analysis, and high-reply promotional content creation. The tool also offers deep analytics on audience authenticity, demographics, engagement rates, and investment return predictions based on historical collaborations.

Keplar is an AI-powered platform that provides unlimited customer access by delivering interactive models of target customers using influencer audiences and 1st-party data. It helps marketing teams iterate on creative assets, discover new markets, compare audiences, and save resources for bigger impact. Keplar offers a new way to unlock creative and audience insights faster, enabling teams to maintain velocity at scale.

MagnetsAI is an AI-powered lead generation tool that helps businesses attract more customers by creating hyper-personalized lead forms. With the magic of AI, MagnetsAI provides instant and personalized value to each visitor, making lead generation more effective and efficient. The tool is user-friendly, requiring no coding skills, and offers features such as easily embeddable lead forms, lead tracking, and various pricing plans to suit businesses of all sizes.

Affistash is an innovative platform that revolutionizes how to find affiliate marketers by combining AI and machine learning technologies. It offers a streamlined process of discovering and recruiting high-quality affiliates, helping brands reach their target audience and generate more sales within minutes. The platform allows users to build the perfect affiliate lead list, recruit more partners with AI-powered email outreach, and easily manage affiliate recruitment operations in one place.

BENlabs is an AI-powered marketing and product placement agency that specializes in influencer marketing, brand integration, and media buying. With over 15 years of experience, BENlabs offers advanced audience insights, strategic client success, and data-driven solutions to help brands grow and scale. The agency leverages AI algorithms to analyze brand audiences, competition, and relevant creators, providing tailored content strategies for maximum impact.

Impulze.ai is an Influencer Analytics Platform designed to help users discover and manage influencers from a vast global database covering Instagram, TikTok, and YouTube. The platform offers AI algorithms that effectively identify the right influencers, allowing users to effortlessly filter influencers based on various criteria such as engagement rate, follower count, location, age, and gender. Additionally, Impulze.ai provides audience analytics, fraud detection, and data-driven matching to help users find the perfect match for their brand. With features like real-time performance metrics, audience filters, and campaign tracking, Impulze.ai streamlines influencer marketing strategies for agencies and marketers, saving time and enhancing brand awareness.

RAD AI is an AI-powered platform that provides solutions for audience insights, influencer discovery, content optimization, managed services, and more. The platform uses advanced machine learning to analyze real-time conversations from social platforms like Reddit, TikTok, and Twitter. RAD AI offers actionable critiques to enhance brand content and helps in selecting the right influencers based on various factors. The platform aims to help brands reach their target audiences effectively and efficiently by leveraging AI technology.

Netizens.ai is an AI-powered platform that provides various tools and services to enhance online experiences. It leverages artificial intelligence to analyze and optimize online content, interactions, and engagement. The platform offers solutions for social media management, content creation, audience insights, and online reputation management. With Netizens.ai, users can gain valuable insights, automate tasks, and improve their online presence effectively.

AiPersonas is an AI application that focuses on creating dynamic personas and objectives for various purposes. It leverages advanced algorithms to generate detailed personas based on user inputs and provides actionable insights to achieve set objectives. The tool enables users to simulate different scenarios and analyze the impact of various actions on the personas. AiPersonas is designed to assist individuals and businesses in understanding their target audience better, optimizing strategies, and making informed decisions.

PostPuma is an AI-powered social media management tool designed to help users schedule, analyze, and grow their online presence effortlessly. It offers a complete social media engagement overview, intuitive social media calendar, post preview feature, smart API integration, and AI-generated posts. Trusted by professionals, PostPuma empowers users to connect with their audience, optimize content, and streamline workflow across various social platforms.

SkyScribe is an AI-powered tool designed to help users schedule posts on BlueSky, a social media platform, and optimize their content strategy for audience growth and revenue generation. It offers features such as smart scheduling, audience analytics, engagement rate tracking, and monetization tools. Users can easily connect their BlueSky account, schedule posts in advance, and leverage AI-powered content suggestions for maximum impact. SkyScribe aims to streamline the content creation process and empower users to grow their online presence effectively.

Audience Analysis is an AI-powered tool that helps businesses understand and engage with their target audiences. By providing detailed audience generation, interactive Q&A sessions, and actionable insights, the tool enables users to refine their marketing and product strategies effectively. With a focus on accuracy, efficiency, and boosting sales, Audience Analysis transforms the way businesses approach audience analysis and engagement.

Lillian is an AI-powered influencer marketing assistant that provides deep insights into target users, brand collaboration analysis, and successful marketing strategies. It helps convert followers into customers by delivering creator insights and strategies through conversation at a fraction of the cost compared to competitors. Lillian streamlines workflow by offering features like creator identification, partnership facilitation, real-time social media analysis, and high-reply promotional content creation. The tool also offers deep analytics on audience authenticity, demographics, engagement rates, and investment return predictions based on historical collaborations.

Spyne is an AI-powered photography and editing platform tailored for car dealerships and marketplaces. It offers innovative solutions such as virtual studio placement, 360-degree car showcasing, and AI-generated video tours to enhance the visual representation of vehicles. With a focus on driving profitability and streamlining sales processes, Spyne is trusted by dealerships, marketplaces, and partners globally. The platform also provides developer-friendly APIs for cataloging and offers a range of free tools for car background editing, image enhancement, and more.

Hypergro is an AI-powered platform that specializes in UGC video ads for smart customer acquisition. Leveraging the 4th Generation of AI-powered growth marketing on Meta and Youtube, Hypergro helps businesses discover their audience, drive sales, and increase revenue through real-time AI insights. The platform offers end-to-end solutions for creating impactful short video ads that combine creator authenticity with AI-driven research for compelling storytelling. With a focus on precision targeting, competitor analysis, and in-depth research, Hypergro ensures maximum ROI for brands looking to elevate their growth strategies.

Telechat is a platform that allows users to create and deploy custom chatbots on Telegram. With Telechat, users can upload their own data, fine-tune the knowledge base, and customize the chatbot's personality. Telechat also provides a range of features to help users connect their chatbots to Telegram and other channels. Telechat is suitable for a variety of use cases, including customer support, internal knowledge bases, and community engagement.

Vossle is an AI-powered cloud-based SaaS platform for businesses and agencies to create web-based augmented reality experiences. Reach millions of users instantly with App-less Augmented Reality (WebAR) Experience that works on every modern smartphone browser the moment you publish! No app installs are required! No need to write a line of code or to develop costly apps. Build immersive AR experiences without installing any apps.

Lately is an AI-powered social selling and brand amplification platform that helps businesses create engaging and effective social media content. It uses artificial intelligence to learn a brand's or employee's voice and automatically generate targeted, high-performing social media posts. Lately also provides analytics to track the performance of social media campaigns and identify areas for improvement.

Certainly is an all-in-one chatbot platform designed for e-commerce businesses. It offers a range of features to enhance customer experience, including AI-powered product recommendations, automated support ticket resolution, and data collection. Certainly is trusted by leading global brands and has a proven track record of boosting average order value, deflecting support tickets, and collecting valuable customer data.

ClosersCopy is an AI-powered copywriting tool that helps businesses create high-quality marketing copy. It offers a variety of features, including pre-made templates, a custom framework builder, and a team collaboration feature. ClosersCopy is designed to help businesses save time and money on their copywriting needs.

EcomAdPro is a video ad creation service that helps e-commerce businesses create high-converting video ads for social media platforms like TikTok, Facebook, Instagram, and YouTube Shorts. The company uses a proven SSS framework to create scroll-stopping, emotionally engaging video ads that drive sales. EcomAdPro offers a range of packages to suit different needs, starting from $30 for a single video ad to $120 for five video ads. The company also offers unlimited revisions on all packages, ensuring that clients are 100% satisfied with the final product.

InfluencerFarm is a website that allows users to generate AI-powered virtual influencers. With InfluencerFarm, users can create realistic AI influencers that can be used for a variety of purposes, such as marketing, advertising, and social media. InfluencerFarm's AI influencers are created using a combination of machine learning and computer graphics, and they are designed to be indistinguishable from real humans. InfluencerFarm offers a variety of features that make it easy to create and manage AI influencers, including a user-friendly dashboard, a library of pre-made templates, and a team of dedicated support staff. InfluencerFarm is a powerful tool that can be used to create realistic and engaging AI influencers for a variety of purposes.

Manychat is a chat marketing platform that helps businesses automate their marketing and sales conversations on Instagram, WhatsApp, and Messenger. With Manychat, businesses can create automated chatbots that can answer questions, collect leads, and drive sales. Manychat also offers a variety of templates and integrations that make it easy to get started with chat marketing.

SEOmatic is an AI-powered tool designed to boost website traffic through programmatic SEO features. It helps users automate and scale web pages for SEO and PPC strategies on any CMS platform, leading to a significant increase in traffic, leads, and sales. With SEOmatic, users can create personalized, data-driven content marketing at scale without the need for coding skills. The tool offers friendly pricing, a 7-day free trial, and the flexibility to cancel anytime, making it a valuable asset for marketing teams looking to drive high-quality, targeted leads to their websites.

Tangent AI is an AI-powered platform designed for beauty brands to onboard and engage shoppers through dynamic routines, personalized marketing campaigns, and Beauty Insights. The platform collects valuable zero-party data through interactive quizzes, leading to increased sales and average order value. Tangent delivers emotional and engaging experiences based on shopper data, with a focus on personalization and customer support. Trusted by over 5000 beauty brands, Tangent aims to revolutionize the beauty industry through AI technology.

SalesCode.ai is an AI-powered platform designed for Sales Force Automation (SFA) and eB2B solutions, specifically tailored for Consumer Packaged Goods (CPG) companies. It offers intelligent features to augment sales teams with AI technology, connect channel partners, and optimize sales and distribution processes. The platform guarantees business impact with reductions in cost-to-serve, increases in distribution, and sales uplift. SalesCode.ai provides intelligent solutions for sales uplift, working capital optimization, cost optimization, and customer service, ensuring guaranteed sales uplift and enhanced relationships with customers.

Facebook is a popular social networking platform that allows users to connect with friends, family, and the world. Users can create profiles, share updates, photos, and videos, join groups, and follow pages of interest. The platform also offers messaging services, event organization, marketplace for buying and selling, and advertising options for businesses.

The website offers a personalized GPT service that simplifies AI-powered Twitter conversations. It provides a user-friendly platform for enhancing Twitter interactions through AI technology. The service is designed to streamline communication processes on Twitter by leveraging advanced AI capabilities. With a focus on personalization and ease of use, the platform aims to revolutionize the way users engage on the social media platform.

Brandix is an AI-powered brand naming assistant that helps users generate creative and catchy names for their brands. The tool utilizes artificial intelligence to capture the vision and essence of a brand, providing suggestions for startup names, fintech app names, and open-source tool names. With Brandix, users can streamline the brand naming process and access a wide range of innovative name ideas tailored to their specific needs.

GPT Twitter Bot is an AI tool that generates bios for Twitter profiles using GPT-3 technology. It utilizes natural language processing to create engaging and personalized bios for users. The tool aims to assist individuals in enhancing their Twitter profiles by providing unique and creative content. Users can simply input some information about themselves, and the bot will generate a bio based on that input. GPT Twitter Bot is designed to streamline the process of creating compelling Twitter bios, saving users time and effort.

Strategy-First AI is an AI tool designed to help businesses elevate their brand using artificial intelligence technology. The tool focuses on implementing strategic AI solutions to enhance brand performance and competitiveness in the market. With a user-friendly interface and advanced AI algorithms, Strategy-First AI provides businesses with valuable insights and recommendations to optimize their branding strategies and achieve business goals.

AI Social Bio is an AI tool that generates social media bios using artificial intelligence. Users can add keywords, choose influencers for inspiration, and generate personalized bios in seconds. The app was created by two Indie Makers and offers a quick and easy way to create engaging social media profiles. AI Social Bio does not save user data and provides unlimited usage within fair use limits. It can also be used as a lead generator for businesses.

Spiritme is an AI tool that allows users to create videos using AI avatars. With Spiritme, users can easily generate personalized videos featuring AI avatars that can be used for various purposes such as marketing, storytelling, and entertainment. The platform offers a user-friendly interface and a wide range of customization options to help users bring their ideas to life.

TimeToTok is an AI Copilot and Agent designed for TikTok's growth. It uses LLM technology, similar to GPT, to analyze massive TikTok data and provide AI-driven insights to help creators improve their content, engagement, and monetization. The platform offers personalized growth strategies, viral content ideas, video optimization suggestions, competitor tracking, and 24/7 support to enhance users' TikTok presence and achieve significant growth.

Ojamu is an AI and Blockchain-powered platform that enables brands to reach their marketing goals with data-driven predictions across all digital channels in the Web 3.0 economy. The platform provides intelligent solutions for analyzing vast amounts of data points, optimizing decision-making, and automating digital strategies for NFT, blockchain gaming, and metaverse ecosystems. Ojamu offers an AI product suite, including the Alphie chatbot and the Intelligence Platform, to empower brands with actionable intelligence and insights for success in the blockchain economy.

Comment Generator is an AI tool designed for Instagram, LinkedIn, and Threads users to create highly personalized and original comments quickly and effortlessly. It allows users to choose from various tones and styles, review and edit comments before posting, and ensures comments are always unique and professional. Trusted by over 1000 active users, Comment Generator helps users engage authentically and boost their social media presence.

Archive is an AI social listening and creator discovery platform that automates the process of capturing community posts, reporting, gifting, and usage rights. It helps brands track campaigns in real-time, find creators, and provides competitor insights. The platform uses AI to detect content across various social media platforms like TikTok, Instagram, and YouTube, even untagged posts. Archive offers features such as AI search engine, automated campaign reporting, brand safety vetting, and creator leaderboard. It is designed to streamline influencer marketing, PR & partnerships, e-commerce marketing, and social team operations.

Clickable is an AI-powered tool that enables users to generate ads in seconds, creating beautiful, brand-consistent, and highly converting ads for all marketing channels without the need for design experience. It supports various marketing channels, ad formats, and sizes, allowing users to generate hundreds of ads effortlessly. Clickable leverages the latest advancements in AI to drive sales and build brand awareness while ensuring that users remain in full control. The tool is easy to use, allowing users to input keywords from existing campaigns or websites to generate graphics and copy, which are fully editable for customization.

heyy-ai is a domain management platform that specializes in buying, selling, and valuating domains. The platform offers portfolio management services and insights to help users make informed decisions about their domain assets. With a focus on domain sales and upgrades, heyy-ai provides a comprehensive solution for individuals and businesses looking to optimize their online presence.

StyleOf is an AI tool that enables users to create magical consumer experiences by partnering with artists, agencies, brands, and creatives. It allows users to create viral AI campaigns, generate Retro Halloween themes, create personalized GIFs, remix images, launch sponsored campaigns, and use real-time AI guidance for drawing. The platform aims to provide innovative and engaging AI-driven experiences for users to enhance their creativity and self-expression.

Nextatlas Generate is an AI-powered generative trend forecasting service that provides deep insights into market trends and consumer behavior. It leverages cutting-edge AI technology to offer specialized assistants for market research, innovation scouting, brand strategy, and more. The service analyzes real-time social media data, online content, and various sources to uncover emerging trends, consumer behaviors, and business cases. Nextatlas Generate Suite is designed to help businesses make data-driven decisions and stay ahead in their industries.

Brandity.ai is an AI-powered brand identity tool that helps users generate complete visual identities quickly and efficiently. The tool utilizes advanced algorithms to adapt to users' brand needs and preferences, maintaining a consistent style across all brand assets. Brandity's AI-driven identity generation ensures coherence and uniqueness in brand identities, from color schemes to art styles, tailored to fit each brand's unique requirements. The tool offers a range of pricing plans suitable for individuals, SMEs, agencies, and high-conversion entities, providing flexibility and scalability in generating logo, scenes, props, and patterns. With Brandity, users can kickstart their brand identity in less than 5 minutes, saving time and ensuring a compelling brand image across various applications.

Embed Generator is a web application designed to simplify the process of creating custom embed messages for Discord servers. With Embed Generator, users can easily customize their messages with branding, interactivity, and custom commands. The tool also offers the ability to save messages in the cloud, share them with friends, and integrate a white label bot for personalized responses. Additionally, users can leverage an AI assistant for drafting new messages and enhancing creativity.

Flick is an AI-powered social media marketing platform that offers a comprehensive suite of tools to help users plan, schedule, analyze, and optimize their social media content. With features like AI strategy and planning, hashtag tools, post scheduler, and analytics, Flick simplifies the social media process for business owners, marketers, and creators. The platform also provides resources such as training, templates, and industry benchmarks to help users enhance their social media presence. Flick is designed to save time, improve results, and empower users to succeed in the competitive world of social media marketing.

Writesonic is an AI Search Visibility Tracking & Optimization Platform that helps users track and boost their brand's visibility in AI platforms. The platform offers features such as AI Visibility Tracking, AI Visibility Action Center, AI Search Volume Explorer, Content Strategy, and Content Optimization. Writesonic provides users with the ability to monitor their brand's performance in AI search results, take precise actions to improve visibility, and create content that ranks on Google and gets cited by AI. The platform also offers AI-powered SEO automation, SEO audit and fixes, and resources such as blog posts, customer success stories, and a help center.

Asset Brain AI is an AI-powered platform designed to assist users in generating digital assets such as logos, wallpapers, and app icons without the need for a designer. The platform offers a variety of asset types and styles to choose from, ensuring users can create unique and visually appealing assets effortlessly. With secure asset storage and easy customization options, Asset Brain AI simplifies the process of asset creation for individuals and businesses alike.

aiCarousels.com is a Carousel Maker & Generator designed for LinkedIn, Instagram, and TikTok users. The platform offers a user-friendly tool that simplifies the process of creating visually engaging carousels for social media, even for non-designers. With AI assistance in content writing, users can boost their online presence without design expertise. The tool provides features like professional-looking carousel creation, AI writing assistant, no design expertise required, smart auto-resize, predefined colors & fonts, fully customizable templates, and support for LinkedIn, Instagram, and TikTok carousels.

The website t.ly is a URL shortening service that allows users to shorten long URLs into more manageable links. It provides a quick and easy way to share links on various platforms without taking up too much space. Users can simply paste a long URL into the tool, and it will generate a shortened version that redirects to the original link. t.ly focuses on simplifying the sharing of URLs and ensuring security during the process.

Followr is an AI-powered social media management platform that helps users optimize their social media presence. It offers a range of tools and features to streamline content creation, scheduling, and analytics. With Followr, users can efficiently manage multiple social media accounts, engage with their audience, and track performance metrics to improve their online visibility and engagement.

Brandmate is an AI-powered brand management tool that helps businesses enhance their brand reputation and increase online visibility. It offers services such as review management, social media management, content creation, reputation monitoring, and sentiment analysis. With Brandmate, businesses can streamline their operations and create high-quality marketing content with the help of AI technology.